A distinctive name or symbol used to identify a product or company and build recognition. Trademarks may be registered with the US Patent and Trademark Office. Bloomberg Financial Dictionary

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trademark trade-mark [ˈtreɪdmɑːk ǁ -mɑːrk] abbreviation TM noun [countable] COMMERCE LAW
a name, sign, or design used on a product to show it is made by a particular company:

• The letters “WWF” are a registered trademark and must not be used without permission.

word focus - trademark
Trademarks and patents (= the sole right to make or sell a new invention, product, or method of doing something ) can be referred to as industrial property, and the law stops them being used by any other company or person. They have to be registered (= put on an official list ) at the Patent Office in the UK or at the Patent and Trademark Office in the US, and the owner of a patent must pay a renewal fee every year in order for it to continue.

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trademark UK US /ˈtreɪdmɑːk/ noun [C] (ABBREVIATION TM)
LAW a name or symbol on a product that shows it was made by a particular company, and that it cannot be used by other companies without permission: »

Google is a trademark of Google Technologies.

trademark infringement/protection/violation »

The retail giant has taken action against a number of small businesses over trademark infringement.


trademark laws/rights


trademark holders/owners

something that a person or company has or does that makes them easy to notice or recognize: »

The advert shows a house built out of the bank's trademark red building blocks.

See also REGISTERED TRADEMARK(Cf. ↑registered trademark)
trademark UK US /ˈtreɪdmɑːk/ verb [T] LAW
to protect a name or symbol on a product or products so that it cannot be used by other companies without permission: trademark a name/phrase/product »

The phrase was never trademarked by the company.

Financial and business terms. 2012.